How to Acquire Some #NOM
I'm beyond happy to announce that Tsavo has acquired the much loved recipe website, Open Source Food. Sure its easily one of the coolest foodie websites out there, but I'm really happy becuase I helped make the deal happen. You see I've been following the founder Yong Fook ever since finding his very sweet lifestream aggreator Sweetcron. Aside from being the only guy online better looking than me, he is crazy talented, a savant of good design and code based poetry. I had plans to roll my own foodie blog (as part of our Daymix network) and it just made more sense here to buy-over-build. I honestly don't feel worthy to manage the content on such a great site with such a passionate community. It's also really hard to even look at this site without getting seriously hungry.Oh ya, we also decided to re brand the site as Nibbledish. As always, I like to build web products for the masses and Open Source Food is a bit too techy of a name. Also Nibbledish is a pretty freakin cute name, gotta admit.Please go checkout some of the free recipes, as always I welcome your comments and feedback. The full press release follows:(Photo courtesy of Aberweger)What's Cooking at Tsavo Media? Company Acquires Popular User-Generated Recipe Site OpenSourceFoodGastronomic Destination to be Rechristened NibbleDish.com, Integrated into Tsavos New Content NetworkSANTA MONICA, Calif.--(BUSINESS WIRE)--In the belief that several hundred thousand palates can’t be wrong, Tsavo Media today announced that it has acquired Open Source Food (OSF) from Egg & Co., a venture of Tokyo-based Web producer Jon Anthony Yongfook Cockle (“Yongfook”).Effective today, OSF has been renamed NibbleDish and will join Tsavo’s new network of content sites for consumers, currently in development. Yongfook will remain with the company.Ranked among Time Magazine’s 50 Best Websites in 2008, OSF was described as “a foodie's wiki-paradise… an appealing for-the-masses-by-the-masses vibe.” A recipe social network with a strong visual element, NibbleDish.com is the only site in the genre that guarantees a picture for every recipe, and permits owners to license the picture and the recipe under various creative commons licenses. NibbleDish.com currently offers nearly 4,000 recipes, all with user-provided photos. The overwhelming majority of recipes are exclusive and original to the site.“Jon has a tremendous following – this is his passion, and we’re delighted that he’ll remain the face of the OSF community,” said Mike Jones, CEO and founder, Tsavo Media. “As part of our new content network, NibbleDish.com will gain broad exposure domestically and internationally, with seamless links to our men’s, women’s and parenting properties.”“We’ll be expanding both our outreach and our content,” Yongfook said. “We’ve been known for amazing recipes, delicious food and beautiful photography, created and rated by food-lovers the world over. The gastronomic community we’ve been building for more than a year is about to welcome a new wave of foodies.”A serial web-app builder, Yongfook is also responsible for the popular lifestreaming software Sweetcron and analytics tool Gumtrail. From his base in Tokyo, he works with various Japanese companies as an outside consultant, building web apps and overseeing production.About Tsavo MediaTsavo Media develops highly relevant content experiences for today’s digital consumers, as well as niche content monetization services to publishers. The company is based in Santa Monica, Calif.
