Apprema
There is nothing I dread more than a trip to any local retail establishment. The lines, the people, the confused teenager behind the register. It all makes for a horrible experience. In fact I've setup my life to avoid such experiences (with a little help from Amazon Prime).That in mind, I can do nothing but support the team over at Apprema. They offer better gifting by letting you select the exact item you want to give, much better than then the ol' gift certificate. I ran into them at TechCrunch50 and got a look at the product, oh and a man dressed as present.